Proposed Tower Block at Hogarth Roundabout Scaled Down
Developer reveals new design for ten storey building
A visualisation from the developer of its plan viewed from Hogarth Roundabout
April 14, 2024
New designs have been submitted for the redevelopment of a large vacant office block next to Hogarth Roundabout.
There had been a negative reaction from residents to a proposal last October for a 13-storey building at the junction with Burlington Lane.
A developer wants to demolish the 5-storey office building on the site which has been vacant since 2016 to construct a mixed-use building.
The earlier proposal had 170 flats with ground floor commercial space and basement parking.
The revised building would now have 134 flats in a ten storey block which would be for market sale rather than build-to-rent as in the original scheme. They would comprise 43% 1-bed, 39% 2-bed, 17% 3-bed, and 1% 4-bed apartments. There would be ‘the maximum practical and viable amount of affordable housing, in the context of Hounslow and London Plan policies’ and the scheme would be ‘tenure-blind’ with all residents having access to amenity areas.
The buildings have been designed by architectural practice Simpson Haugh with the interiors to be created by Jaysam.
There would be space for a shop and a café on the side of the building facing Burlington Lane and the developer is offering to fund improvements to the surrounding area including the underpasses in which it is proposing a cycle lane. It is also suggesting a public art/historic time line on the walls similar to the one at Turnham Green Terrace.
A visualisation from the developer of its plan viewed from Burlington Lane
The owner of the site, which overlooks the Hogarth Flyover, has already obtained approval for the conversion of the existing disused office building into 91 flats.
No timescale has been given for the development, but it is anticipated that a full planning application would be submitted before the summer.
A visualisation of the now abandoned proposal from the developer
Like Reading Articles Like This? Help Us Produce More This site remains committed to providing local community news and public interest journalism. Articles such as the one above are integral to what we do. We aim to feature as much as possible on local societies, charities based in the area, fundraising efforts by residents, community-based initiatives and even helping people find missing pets. We’ve always done that and won’t be changing, in fact we’d like to do more. However, the readership that these stories generates is often below that needed to cover the cost of producing them. Our financial resources are limited and the local media environment is intensely competitive so there is a constraint on what we can do. We are therefore asking our readers to consider offering financial support to these efforts. Any money given will help support community and public interest news and the expansion of our coverage in this area. A suggested monthly payment is £8 but we would be grateful for any amount for instance if you think this site offers the equivalent value of a subscription to a daily printed newspaper you may wish to consider £20 per month. If neither of these amounts is suitable for you then contact info@neighbournet.com and we can set up an alternative. All payments are made through a secure web site. One-off donations are also appreciated. Choose The Amount You Wish To Contribute. If you do support us in this way we’d be interested to hear what kind of articles you would like to see more of on the site – send your suggestions to the editor. For businesses we offer the chance to be a corporate sponsor of community content on the site. For £30 plus VAT per month you will be the designated sponsor of at least one article a month with your logo appearing if supplied. If there is a specific community group or initiative you’d like to support we can make sure your sponsorship is featured on related content for a one off payment of £50 plus VAT. All payments are made through a secure web site. |
