Plan to Incorporate Defibrillators into Ad Display Monoliths
JC Decaux wants to place two more structures on the High Road
An example of one the display boards that would be installed on the High Road
|
January 4, 2023
Plans have been submitted for two more advertising display boards over 8 feet high on Chiswick High Road which will incorporate defibrillators.
J C Decaux wants to place what it describes as ‘communication hubs’ with digital billboards on the pavement by Chiswick Gate at 598—608 Chiswick High Road (P/2022/4009) and new Wolfe Vets at 548 Chiswick High Road (P/2022/4004).
The unit is presented as a redefinition of a public payphone which will offer a free internet connection, free calls to landlines and charities, device charging and public messaging capabilities. Voice commands could be used to make calls to increase accessibility.
When not in use the touch screen in the unit will default to a map of the local area. The main screen will be predominantly used for advertising but will be made available for public announcements and security alerts. Existing JC Decaux advertising monoliths on Chiswick High Road carry a significant amount of advertising for Hounslow Council.
Visualisation of how the defibrillator will look from JC Decaux
The units would be powered by high capacity batteries which would be recharged by solar energy.
The Hub is intended as a free to use facility, however, after previous problems, the police have advised that some units will have a more restricted use policy after they were being used by drug dealers to make untraceable calls. In some cases, free calls are restricted to emergency services calls.
Similar monoliths have been installed by the company in other parts of the country where objectors have claimed that the incorporation of a defibrillator is to ‘sweeten the pill’ and present what is essentially street clutter as a health benefit even though the need for such a device is not great at the locations chosen.
Like Reading Articles Like This? Help Us Produce More This site remains committed to providing local community news and public interest journalism. Articles such as the one above are integral to what we do. We aim to feature as much as possible on local societies, charities based in the area, fundraising efforts by residents, community-based initiatives and even helping people find missing pets. We’ve always done that and won’t be changing, in fact we’d like to do more. However, the readership that these stories generates is often below that needed to cover the cost of producing them. Our financial resources are limited and the local media environment is intensely competitive so there is a constraint on what we can do. We are therefore asking our readers to consider offering financial support to these efforts. Any money given will help support community and public interest news and the expansion of our coverage in this area. A suggested monthly payment is £8 but we would be grateful for any amount for instance if you think this site offers the equivalent value of a subscription to a daily printed newspaper you may wish to consider £20 per month. If neither of these amounts is suitable for you then contact info@neighbournet.com and we can set up an alternative. All payments are made through a secure web site. One-off donations are also appreciated. Choose The Amount You Wish To Contribute. If you do support us in this way we’d be interested to hear what kind of articles you would like to see more of on the site – send your suggestions to the editor. For businesses we offer the chance to be a corporate sponsor of community content on the site. For £30 plus VAT per month you will be the designated sponsor of at least one article a month with your logo appearing if supplied. If there is a specific community group or initiative you’d like to support we can make sure your sponsorship is featured on related content for a one off payment of £50 plus VAT. All payments are made through a secure web site. |
