BT
TO CLOSE CHISWICK CALL CENTRE
BT
have announced that as part
of a rationalisation of their
call centres their facility
in Chiswick is to close. The
centre employs 35 people but
there will be no compulsory
redundancies. Most of the functions
that this centre carried out
are being moved to a more modern
facility in Croydon. The plan
will result in the reduction
of 2,200 full-time equivalent
posts at BT by 31 March 2004.
Currently,
there are more than 400 BT people
employed in eight sites in the
London area, with 35 in Chiswick.
The closures will not be immediate
with the transfer to Croydon
to be completed in over the
next two years with many staff
expected to relocate.
The
new multi-function centres will
cover a range of services for
residential and small business
customers.
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BT
to modernise call centres
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Patricia
Vaz, BT Retail's Managing Director of Customer
Service, said: "Even though this will
mean upheaval for many of our people, it is
a step we cannot not shy away from if we are
to ensure BT's call centre operations are kept
in-house and are given the capabilities to
achieve the twin goals of industry-best customer
service and increased efficiency."
Although
just over 50% of existing call centre sites
will close within two years, the proportional
impact on job numbers will be significantly
less.
Carol
Borghesi, who is directing the call centre
reorganisation said that BT will be spending
£100 million on training and technology
to improve the quality of customer service
at call centres. She claimed that over the
last 18 months there had been a 50% reduction
in abandoned calls and a 10% improvement in
the number of calls answered promptly but to
continue this rate of improvement a reappraisal
of call centre operations was necessary.
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