Empire House Project Looks Set To Be Revived Under New Owners | |||
Company backed by Chinese investors appears poised to take over abandoned scheme
There are signs that progress is being made on the abandoned Empire House scheme on Chiswick High Road with a property development company backed by Chinese investors from Hong Kong now involved. Australian property developer Lend Lease had put the site on the market in 2018 after a turbulent few years which included opposition from local residents' groups and a fall in the market for luxury flats which affected its 'Opus' rebranding of Empire House where units were priced at £700,000 and above. The area around the scheme has since gone into a decline with complaints of empty shops, flytipping and littering. A planning application for a ‘Non-Material Amendment’ was made recently to Hounslow Council's planning department on behalf of CHR London Ltd. a company that was incorporated in September of this year. At Companies House the nature of business is given as ‘Development of building projects’. We contacted representatives for CHR London Ltd who said they had nothing to say at present. Lend Lease have declined to comment. Lend Lease secured planning permission for the residential development at 408-430 Chiswick High Road and on Essex Place, at the back of the site, after a battle with groups representing residents. One local sought a judicial review of the manner in which Hounslow Council awarded planning permission to the developer. When the site went on the market, the sale particulars commented that it provides, “opportunity to add additional value through a masterplan with the adjoining Sainsbury’s site”. We have also asked representatives if any progress on the project involves Sainsbury's. There has been long term speculation about Sainsbury’s plans for its Chiswick site. Back in 2012, architect’s plans for a massive redevelopment of the area which would have moved the frontage of the Sainsbury’s store onto this location on Chiswick High Road were published by ChiswickW4.com. Sainsbury’s objected to Lend Lease’s plans and it was believed that some discussion had taken place of a joint development of the site.
Sainsbury’s have in the past expressed interest in a mixed-use development in Chiswick. The Sainsbury site runs from the back of the Empire House development to the railway line and includes both the supermarket site and car park - the latter is subject to a covenant with Hounslow Council but only in relation to charges for parking. It is understood that Sainsbury's do not believe that the covenant would prevent them developing the site.
December 21, 2019
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