Council Set To Refuse Permission for 13 Storey Tower

Power Road development would have included 204 co-living units

artists impression of power road co living site

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Hounslow Council planning officers are recommending that an application for a 13 storey high development near Chiswick Roundabout be refused.

Permission was being sought for the demolition of the existing building at 250 Gunnersbury Avenue on the corner of Power Road and redevelopment to provide a mixed-use part 11, part 12 and part 13 storey building comprising light industrial flexible workspace, a cafe and 204 co-living units with associated communal shared space.

The officer concluded that the plan failed to provide a mix of housing that complies with the identified need for the Borough and that what was proposed was not of an acceptable standard and lacked a sufficient affordable component. It was also felt the scheme compromised the objectives of the Locally Significant Industrial Site and would have caused harm to the character and appearance of the Strand-on-the-Green, Gunnersbury Park and Thorney Hedge Conservation Areas. There was an absence of any legal agreement about mitigation of impacts from housing affordability, transport, construction impacts, training and education and economic matters.

Gunnersbury Avenue Twoer Block
The site to be developed at 250 Gunnersbury Avenue

The Mayor of London, Sadiq Khan had advised Hounslow Council of his concerns about the proposal earlier this year. He said that the scheme did not comply with the London Plan but suggested remedial action that could be taken to deal with these deficiencies.

The existing building has been vacant since November 2014 when the previous tenant departed. Attempts to lease the property or progress a viable commercial redevelopment have failed, meaning the site has been left unutilised. In 2010 an application requested that the existing building at be demolished and replaced by a six storey office building with ground and basement levels set aside for a car showroom. The plans failed to be implemented. Permission for an 8-storey office building at the site is still live but has not been implemented.


Power Road Co-living development

Co-living is a concept similar to university accommodation but for graduates and urban professionals wanting affordable accommodation and convenient on site services.

The applicant is Tiger Developments Ltd. and the architect is ArchitecturePLB.

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August 29, 2020


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